December 11, 2006 - Novi, Michigan, USA -MedAxiom began in 1994 when a core group of cardiology-practice administrators and physicians from across the United States joined together to seek better solutions to the challenges they were all facing.  With benchmarking and resource sharing as a core focus, they believed that together, all practices could do better than each individual practice working alone.

Today, MedAxiom is a comprehensive subscription-based service provider of information resources for hundreds of cardiology practices in the United States.  MedAxiom provides effective best-practice business strategies that are cardiology-specific and based on comparative statistical analysis and benchmark reporting on business-critical topics along with group-purchasing programs, business-improvement solutions, educational resources, consulting, and networking.

MedAxiom has become the premier resource in-vivo and on the Web for cardiology practices to access data, information and experiences regarding practice development and operational issues to improve business and patient-care outcomes.  To enhance their extensive Web knowledgebase, the manager of MedAxiom's knowledge management system wanted to provide breaking news from the field of cardiology for their client practices.  This initiative was aimed at increasing the value of the site and site traffic.

While there are many sources of healthcare news available on the Web, it turns out that only about 15% of health articles are cardiology-relevant.  It's a daunting task to determine those articles that may be cardiology-relevant out of over 250 articles daily and they could not devote the estimated time required to manually manage, edit and extract relevant news for their cardiology-focused members.   MedAxiom had determined their content personnel was already dedicated to other daily tasks.  In other words, they knew their objective, knew they could do it well on their own, but found KnowledgeWatch as a means to do it even better, and most importantly to do it less expensively.   KnowledgeWatch's application of search and information mining automation "took news and information mining from a daunting and expensive task to a manageable and affordable one" - Joe Sasson, Ph.D., VP of Knowledge-based Systems at MedAxiom.

In September 2006, MedAxiom began a trial of The Enterprise Information Mining Engine - TIME, from KnowledgeWatch.  MedAxiom's objective was to determine if application of the KnowledgeWatch TIME service would enable the availability of cardiology-specific news without an enormous amount of manpower-time invested to obtain that result.

After a two month pilot process, not only was MedAxiom obtaining the cardiology specific results they wanted, but they were spending far less than they had estimated in manpower time by use of a KnowledgeWatch article selection facility which allows them to edit the harvested results.  Then KnowledgeWatch and MedAxiom's IT resources developed a computer interface so MedAxiom's computers could pick up the results from KnowledgeWatch when they want to publish new cardiology article content.